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Master Marketing: Measuring Your Marketing Spend

Master Marketing: Measuring Your Marketing Spend

Aug 22, 2022 | Advice + Inspo, Business, Diversity, Mindset, Money, Tips and Tricks

By Erin Daniels, The KNOW Women Effective and results-driven marketing is necessary to successfully grow your business and expand your clientele. In order to market your business in a way that gets you the results you desire, you have to make sure you are asking the...
Essential Money Tips for Women Entrepreneurs

Essential Money Tips for Women Entrepreneurs

Aug 22, 2022 | Advice + Inspo, Business, Storytelling, Tips and Tricks

Written by Carolina Aponte | CAJA Holdings LLC | KNOW Charlotte Let’s face it: money is an important topic for everyone, yet most women refrain from talking about it. Some women avoid the subject because of their individual relationships with money, other women avoid...
Your Guide to Experiential Marketing

Your Guide to Experiential Marketing

Aug 19, 2022 | Advice + Inspo, Business, Storytelling, Tips and Tricks

Written by Megan Miller | Megan Miller Marketing | KNOW Charlotte There’s no doubt that the 2020 global pandemic changed the way we experience the world around us. As society moves forward and works to put the emergency behind us, one way brands are hoping to remain...
Master Marketing: Allocating Your Budget

Master Marketing: Allocating Your Budget

Aug 16, 2022 | Advice + Inspo, Business, Diversity, Mindset, Tips and Tricks

By Erin Daniels, The KNOW Women Effective and results-driven marketing is necessary to successfully grow your business and expand your clientele. In order to market your business in a way that gets you the results you desire, you have to make sure you are asking the...
Essential Money Tips for Women Entrepreneurs

Setting up the Financial Oversight of a Business

Aug 15, 2022 | Advice + Inspo, Business, Storytelling, Tips and Tricks

Written by Carolina Aponte | CAJA Holdings LLC | KNOW Charlotte Many small business owners handle their own finances for a number of reasons that include wanting to keep control of their company, keeping staff costs down, and fear of delegating sensitive financial...
5 Systems Mistakes Entrepreneurs Make

5 Systems Mistakes Entrepreneurs Make

Aug 8, 2022 | Advice + Inspo, Business, Storytelling, Tips and Tricks

Written by Jennifer Lawrence | Jenerosity Partners | KNOW Phoenix Systems can be one of the most intimidating and complicated parts of owning a business. Often, we don’t know where to start, how to get them to do what we need, and aren’t even sure if we’re using them...
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