The Key to Scale: Unlock the Power of Systems

Brandy Lawson | FieryFX | KNOW Phoenix

The success of any business, or life endeavor really, hinges on its ability to grow and adapt. Change is constant! As your business grows, it’s crucial to ensure your systems are prepared to grow with it. This is where the magic of systems comes into play. Understanding how to assess the readiness and health of your systems, combined with a proactive approach to improvements, is the key to unlocking their full potential.

In this article, we’ll walk you through how to evaluate if your business systems are ready for scaling and when it’s time to tag in an expert. Let’s dive in!

System Evaluation

To start, it’s essential to understand the current status of the systems within your business. The easiest way to get an overview is to rank each of your systems on a scale of 1-5, based on the following definitions:

  1. Inefficient: outdated or ineffective, causing delays and hindrances in daily operations.
  2. Needs Improvement: While they function, they have clear areas for optimization.
  3. Functional: work well but could benefit from minor tweaks.
  4. Efficient: streamlined and contribute to smooth operations.
  5. Optimal: are as close to perfect as they can be, operating seamlessly and requiring minimal maintenance.

Prioritize Easy & Impactful

Once you’ve ranked your systems, identify areas where you can make improvements with the least effort while achieving the most significant impact. For example, if your customer support system is ranked a 2 (Needs Improvement) and your marketing system is a 4 (Efficient), you would focus on upgrading your customer support system first. Prioritizing the low effort, high impact projects and tasks helps everyone see results faster and be more willing to dig in for those more challenging areas of change.

When to Tag in an Expert

Sometimes, no matter how savvy you are, it’s best to call in the experts to help assess, repair, or upgrade your systems. Experts bring their expertise and experience, helping you to avoid potential pitfalls and shortcut to your desired outcomes. Here’s how to determine when to bring in outside help:

  • Complexity: If a system is too complex for your current team to handle or requires specialized knowledge, it’s time to consult an expert.
  • Limited Resources: If your team is stretched thin, bringing in outside assistance can help you maintain productivity while addressing system issues.
  • High-Stakes Decisions: If a significant decision hinges on the health of a system, such as a large investment or merger, it’s wise to have an expert evaluate the system first.

Prepare & Optimize for Scale

The key to scaling your business lies in the optimization and readiness of your systems. By regularly evaluating their health, targeting low-effort, high-impact improvements, and knowing when to bring in experts, you’ll be well on your way to scaling your business without less stress, and more profit. Remember, a proactive approach to system maintenance will keep your operations running smoothly and set you up for success.

Lynne Kimmich

More About Brandy


Brandy is a catalyst for discovering and implementing effectiveness to improve profitability. She’s been described as incredibly insightful, upbeat and completely authentic. She’d say she’s a tech fan, ridiculous shoe lover, clarifier, and recovering know-it-all. Brandy leads FieryFX, a tech operations agency helping organizations maximize their use of technology to create ease and profit.