CREATING AN IMPACTFUL GIVEBACK STRATEGY FOR YOUR BUSINESS
Thursday November 19th, 2020 | 10:00am AZ Time | 1:00pm EST
Social Responsibility is a key area that businesses should incorporate. Partnering with causes that align with your business provides a philanthropic level of engagement.
What you’ll learn:
How to align with a cause that makes sense for you
Give Back strategies to implement
Measuring the Impact of your partnership
Join us! register now.
MEET THE TEACHER
Kay McDonald is Founder and CEO of Charity Charms Kay McDonald is an accomplished CEO with 15+ years of experience in the cause jewelry industry. She is the founder and CEO of Charity Charms, a B2B boutique wholesale jewelry company specializing in custom logo branded jewelry. Charity Charms creates custom charm programs for nonprofit organizations, charities, schools, and cause-minded businesses. Kay has a passion for creating special marketing campaigns around products that brand important causes in a memorable way, and frequently partners with organizations that emphasize philanthropy, awareness, and building a better community. Kay sees the importance of empowering other women and helping them to build their careers. At Charity Charms we believe charms have the power to tell a story, connect people in a meaningful way, and build a legacy of love. Kay’s love for charms began at an early age. She was enamored with her grandmother’s charm bracelet which adorned treasures with special significance to her life. Charms bring people together through a common thread building a community. As one of the country’s first socially conscious brands, Charity Charms provides significant and visible items that are more sustainable than the usual branded products. Over the years, being socially conscious has grown into an international movement founded on collaboration, giving, and awareness. The custom charm programs Kay creates serve to empower organizations, their supporters, employees, and customers through symbolic pieces that bring their important work to life.